Loyalty & rewards
Build deeper guest relationships
A unified loyalty program that rewards every visit, across all brands and outlets — online and in-restaurant.
Oct 2026 · Group view
Loyalty Members
186,432
↑ 12.8% vs previous month
Points Issued
12.4M
↑ 18.3% vs previous month
Rewards Redeemed
28,921
↑ 22.1% vs previous month
Vouchers Issued
42,118
↑ 16.7% vs previous month
Redemption Rate
68.6%
↑ 4.2% vs previous month
App-linked Members
115,588
Shared member wallet
Expiring Points 30d
1.8M
Reminder opportunity
Reward Catalog
24
Active redeemable rewards
Membership tiers
Tier progression
0–999 pts
Classic
A warm welcome to great dining
132,480 members1,000–4,999 pts
Silver
More flavours, more rewards
38,912 members5,000–14,999 pts
Gold
Exclusive dining privileges
11,460 members15,000+ pts
Platinum
Our most valued guests
3,580 membersPoints economy
How members earn
Dine-in8.5M points issued
Online orders1.8M points issued
Special campaigns1.1M points issued
Birthday bonus0.7M points issued
Reward catalog
Curated rewards
| Reward | Points | Condition | Status | Action |
|---|---|---|---|---|
| Complimentary Dessert | 500 pts | Available at all outlets | Active | |
| House Beverage | 800 pts | Selected outlets | Active | |
| RM20 Dining Credit | 2,000 pts | Minimum spend RM60 | Active | |
| Birthday Special Set | 1,500 pts | Valid for 30 days | Active |