Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 00122
VM0000122Platinummember122@example.test · +601110000122 · Preferred outlet: OPLUMO Outlet 4
LunchNew Joiner
Consent Status
Opted In
Points Balance
5,071
Current loyalty balance
Lifetime Spend
RM 6,340
Across 36 visits
Total Visits
36
Since 2024-12-22
Average Order Value
RM 161
Member AOV
Preferred Outlet
OPLUMO Outlet 4
Most visited location
Last Visit
26d
2026-09-13
App Status
Not Installed
OPLUMO App relationship
Member Status
Active
Platinum tier
Membership & rewards
Platinum member
5,071 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-09-13 · OPLUMO Outlet 4
Outlet purchase
2026-09-01 · Member activity · RM 120.75
App session
2026-08-20 · OPLUMO Outlet 4
Points credited
2026-08-08 · Member activity · RM 136.85
Win-back campaign delivered
2026-07-27 · OPLUMO Outlet 4
Outlet purchase
2026-07-15 · Member activity · RM 152.95
Points credited
2026-07-03 · OPLUMO Outlet 4
Outlet purchase
2026-06-21 · Member activity · RM 169.05