Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 01346
VM0001346Silvermember1346@example.test · +601110001346 · Preferred outlet: OPLUMO Outlet 4
LunchNew Joiner
Consent Status
Opted Out
Points Balance
1,688
Current loyalty balance
Lifetime Spend
RM 2,111
Across 38 visits
Total Visits
38
Since 2024-10-03
Average Order Value
RM 55
Member AOV
Preferred Outlet
OPLUMO Outlet 4
Most visited location
Last Visit
70d
2026-07-31
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,688 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-31 · OPLUMO Outlet 4
Outlet purchase
2026-07-19 · Member activity · RM 41.25
App session
2026-07-07 · OPLUMO Outlet 4
Points credited
2026-06-25 · Member activity · RM 46.75
Win-back campaign delivered
2026-06-13 · OPLUMO Outlet 4
Outlet purchase
2026-06-01 · Member activity · RM 52.25
Points credited
2026-05-20 · OPLUMO Outlet 4
Outlet purchase
2026-05-08 · Member activity · RM 57.75