Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 01370
VM0001370Silvermember1370@example.test · +601110001370 · Preferred outlet: OPLUMO Outlet 11
LunchNew Joiner
Consent Status
Opted In
Points Balance
1,999
Current loyalty balance
Lifetime Spend
RM 2,500
Across 28 visits
Total Visits
28
Since 2024-12-15
Average Order Value
RM 72
Member AOV
Preferred Outlet
OPLUMO Outlet 11
Most visited location
Last Visit
177d
2026-04-15
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,999 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-04-15 · OPLUMO Outlet 11
Outlet purchase
2026-04-03 · Member activity · RM 54.00
App session
2026-03-22 · OPLUMO Outlet 11
Points credited
2026-03-10 · Member activity · RM 61.20
Win-back campaign delivered
2026-02-26 · OPLUMO Outlet 11
Outlet purchase
2026-02-14 · Member activity · RM 68.40
Points credited
2026-02-02 · OPLUMO Outlet 11
Outlet purchase
2026-01-21 · Member activity · RM 75.60