Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 01394
VM0001394Platinummember1394@example.test · +601110001394 · Preferred outlet: OPLUMO Outlet 1
LunchNew Joiner
Consent Status
Opted In
Points Balance
4,952
Current loyalty balance
Lifetime Spend
RM 6,190
Across 33 visits
Total Visits
33
Since 2024-11-01
Average Order Value
RM 169
Member AOV
Preferred Outlet
OPLUMO Outlet 1
Most visited location
Last Visit
131d
2026-05-31
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Platinum tier
Membership & rewards
Platinum member
4,952 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-31 · OPLUMO Outlet 1
Outlet purchase
2026-05-19 · Member activity · RM 126.75
App session
2026-05-07 · OPLUMO Outlet 1
Points credited
2026-04-25 · Member activity · RM 143.65
Win-back campaign delivered
2026-04-13 · OPLUMO Outlet 1
Outlet purchase
2026-04-01 · Member activity · RM 160.55
Points credited
2026-03-20 · OPLUMO Outlet 1
Outlet purchase
2026-03-08 · Member activity · RM 177.45