Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
D0
Daniel 01398
VM0001398Silvermember1398@example.test · +601110001398 · Preferred outlet: OPLUMO Outlet 5
App UserFamily
Consent Status
Opted Out
Points Balance
2,258
Current loyalty balance
Lifetime Spend
RM 2,824
Across 24 visits
Total Visits
24
Since 2025-06-11
Average Order Value
RM 146
Member AOV
Preferred Outlet
OPLUMO Outlet 5
Most visited location
Last Visit
71d
2026-07-30
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
2,258 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-30 · OPLUMO Outlet 5
Outlet purchase
2026-07-18 · Member activity · RM 109.50
App session
2026-07-06 · OPLUMO Outlet 5
Points credited
2026-06-24 · Member activity · RM 124.10
Win-back campaign delivered
2026-06-12 · OPLUMO Outlet 5
Outlet purchase
2026-05-31 · Member activity · RM 138.70
Points credited
2026-05-19 · OPLUMO Outlet 5
Outlet purchase
2026-05-07 · Member activity · RM 153.30