Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M0
Michelle 01403
VM0001403Platinummember1403@example.test · +601110001403 · Preferred outlet: OPLUMO Outlet 10
WeekendApp User
Consent Status
Opted In
Points Balance
5,867
Current loyalty balance
Lifetime Spend
RM 7,334
Across 45 visits
Total Visits
45
Since 2024-06-27
Average Order Value
RM 163
Member AOV
Preferred Outlet
OPLUMO Outlet 10
Most visited location
Last Visit
42d
2026-08-28
App Status
Installed
OPLUMO App relationship
Member Status
Active
Platinum tier
Membership & rewards
Platinum member
5,867 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-08-28 · OPLUMO Outlet 10
Outlet purchase
2026-08-16 · Member activity · RM 122.25
App session
2026-08-04 · OPLUMO Outlet 10
Points credited
2026-07-23 · Member activity · RM 138.55
Win-back campaign delivered
2026-07-11 · OPLUMO Outlet 10
Outlet purchase
2026-06-29 · Member activity · RM 154.85
Points credited
2026-06-17 · OPLUMO Outlet 10
Outlet purchase
2026-06-05 · Member activity · RM 171.15