Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M0
Michelle 01487
VM0001487Platinummember1487@example.test · +601110001487 · Preferred outlet: OPLUMO Outlet 9
Birthday SoonLunch
Consent Status
Opted In
Points Balance
4,928
Current loyalty balance
Lifetime Spend
RM 6,161
Across 40 visits
Total Visits
40
Since 2024-08-04
Average Order Value
RM 160
Member AOV
Preferred Outlet
OPLUMO Outlet 9
Most visited location
Last Visit
94d
2026-07-07
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Platinum tier
Membership & rewards
Platinum member
4,928 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-07-07 · OPLUMO Outlet 9
Outlet purchase
2026-06-25 · Member activity · RM 120.00
App session
2026-06-13 · OPLUMO Outlet 9
Points credited
2026-06-01 · Member activity · RM 136.00
Win-back campaign delivered
2026-05-20 · OPLUMO Outlet 9
Outlet purchase
2026-05-08 · Member activity · RM 152.00
Points credited
2026-04-26 · OPLUMO Outlet 9
Outlet purchase
2026-04-14 · Member activity · RM 168.00