Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 01527
VM0001527Membermember1527@example.test · +601110001527 · Preferred outlet: OPLUMO Outlet 15
Birthday SoonLunch
Consent Status
Opted In
Points Balance
200
Current loyalty balance
Lifetime Spend
RM 250
Across 6 visits
Total Visits
6
Since 2026-06-27
Average Order Value
RM 41
Member AOV
Preferred Outlet
OPLUMO Outlet 15
Most visited location
Last Visit
14d
2026-09-25
App Status
Not Installed
OPLUMO App relationship
Member Status
Active
Member tier
Membership & rewards
Member member
200 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-09-25 · OPLUMO Outlet 15
Outlet purchase
2026-09-13 · Member activity · RM 30.75
App session
2026-09-01 · OPLUMO Outlet 15
Points credited
2026-08-20 · Member activity · RM 34.85
Win-back campaign delivered
2026-08-08 · OPLUMO Outlet 15
Outlet purchase
2026-07-27 · Member activity · RM 38.95
Points credited
2026-07-15 · OPLUMO Outlet 15
Outlet purchase
2026-07-03 · Member activity · RM 43.05