Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A0
Arun 01528
VM0001528Goldmember1528@example.test · +601110001528 · Preferred outlet: OPLUMO Outlet 16
High ValueWeekend
Consent Status
Opted In
Points Balance
3,213
Current loyalty balance
Lifetime Spend
RM 4,017
Across 22 visits
Total Visits
22
Since 2025-07-24
Average Order Value
RM 176
Member AOV
Preferred Outlet
OPLUMO Outlet 16
Most visited location
Last Visit
64d
2026-08-06
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
3,213 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-06 · OPLUMO Outlet 16
Outlet purchase
2026-07-25 · Member activity · RM 132.00
App session
2026-07-13 · OPLUMO Outlet 16
Points credited
2026-07-01 · Member activity · RM 149.60
Win-back campaign delivered
2026-06-19 · OPLUMO Outlet 16
Outlet purchase
2026-06-07 · Member activity · RM 167.20
Points credited
2026-05-26 · OPLUMO Outlet 16
Outlet purchase
2026-05-14 · Member activity · RM 184.80