Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M0
Michelle 00155
VM0000155Membermember155@example.test · +601110000155 · Preferred outlet: OPLUMO Outlet 3
WeekendApp User
Consent Status
Opted In
Points Balance
452
Current loyalty balance
Lifetime Spend
RM 566
Across 7 visits
Total Visits
7
Since 2025-12-30
Average Order Value
RM 79
Member AOV
Preferred Outlet
OPLUMO Outlet 3
Most visited location
Last Visit
175d
2026-04-17
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
452 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-04-17 · OPLUMO Outlet 3
Outlet purchase
2026-04-05 · Member activity · RM 59.25
App session
2026-03-24 · OPLUMO Outlet 3
Points credited
2026-03-12 · Member activity · RM 67.15
Win-back campaign delivered
2026-02-28 · OPLUMO Outlet 3
Outlet purchase
2026-02-16 · Member activity · RM 75.05
Points credited
2026-02-04 · OPLUMO Outlet 3
Outlet purchase
2026-01-23 · Member activity · RM 82.95