Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M0
Michelle 01559
VM0001559Membermember1559@example.test · +601110001559 · Preferred outlet: OPLUMO Outlet 13
Birthday SoonLunch
Consent Status
Opted In
Points Balance
411
Current loyalty balance
Lifetime Spend
RM 514
Across 5 visits
Total Visits
5
Since 2026-03-13
Average Order Value
RM 102
Member AOV
Preferred Outlet
OPLUMO Outlet 13
Most visited location
Last Visit
138d
2026-05-24
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
411 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-24 · OPLUMO Outlet 13
Outlet purchase
2026-05-12 · Member activity · RM 76.50
App session
2026-04-30 · OPLUMO Outlet 13
Points credited
2026-04-18 · Member activity · RM 86.70
Win-back campaign delivered
2026-04-06 · OPLUMO Outlet 13
Outlet purchase
2026-03-25 · Member activity · RM 96.90
Points credited
2026-03-13 · OPLUMO Outlet 13
Outlet purchase
2026-03-01 · Member activity · RM 107.10