Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 00158
VM0000158Goldmember158@example.test · +601110000158 · Preferred outlet: OPLUMO Outlet 6
App UserFamily
Consent Status
Opted In
Points Balance
2,703
Current loyalty balance
Lifetime Spend
RM 3,380
Across 34 visits
Total Visits
34
Since 2024-12-09
Average Order Value
RM 128
Member AOV
Preferred Outlet
OPLUMO Outlet 6
Most visited location
Last Visit
75d
2026-07-26
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
2,703 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-26 · OPLUMO Outlet 6
Outlet purchase
2026-07-14 · Member activity · RM 96.00
App session
2026-07-02 · OPLUMO Outlet 6
Points credited
2026-06-20 · Member activity · RM 108.80
Win-back campaign delivered
2026-06-08 · OPLUMO Outlet 6
Outlet purchase
2026-05-27 · Member activity · RM 121.60
Points credited
2026-05-15 · OPLUMO Outlet 6
Outlet purchase
2026-05-03 · Member activity · RM 134.40