Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M0
Michelle 01595
VM0001595Membermember1595@example.test · +601110001595 · Preferred outlet: OPLUMO Outlet 15
WeekendApp User
Consent Status
Opted In
Points Balance
739
Current loyalty balance
Lifetime Spend
RM 924
Across 21 visits
Total Visits
21
Since 2025-05-01
Average Order Value
RM 58
Member AOV
Preferred Outlet
OPLUMO Outlet 15
Most visited location
Last Visit
166d
2026-04-26
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
739 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-04-26 · OPLUMO Outlet 15
Outlet purchase
2026-04-14 · Member activity · RM 43.50
App session
2026-04-02 · OPLUMO Outlet 15
Points credited
2026-03-21 · Member activity · RM 49.30
Win-back campaign delivered
2026-03-09 · OPLUMO Outlet 15
Outlet purchase
2026-02-25 · Member activity · RM 55.10
Points credited
2026-02-13 · OPLUMO Outlet 15
Outlet purchase
2026-02-01 · Member activity · RM 60.90