Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M0
Michelle 01607
VM0001607Goldmember1607@example.test · +601110001607 · Preferred outlet: OPLUMO Outlet 10
Birthday SoonLunch
Consent Status
Opted Out
Points Balance
3,754
Current loyalty balance
Lifetime Spend
RM 4,693
Across 38 visits
Total Visits
38
Since 2024-07-27
Average Order Value
RM 136
Member AOV
Preferred Outlet
OPLUMO Outlet 10
Most visited location
Last Visit
138d
2026-05-24
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
3,754 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-24 · OPLUMO Outlet 10
Outlet purchase
2026-05-12 · Member activity · RM 102.00
App session
2026-04-30 · OPLUMO Outlet 10
Points credited
2026-04-18 · Member activity · RM 115.60
Win-back campaign delivered
2026-04-06 · OPLUMO Outlet 10
Outlet purchase
2026-03-25 · Member activity · RM 129.20
Points credited
2026-03-13 · OPLUMO Outlet 10
Outlet purchase
2026-03-01 · Member activity · RM 142.80