Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
D0
Daniel 01614
VM0001614Platinummember1614@example.test · +601110001614 · Preferred outlet: OPLUMO Outlet 17
App UserFamily
Consent Status
Opted Out
Points Balance
6,414
Current loyalty balance
Lifetime Spend
RM 8,018
Across 45 visits
Total Visits
45
Since 2024-05-23
Average Order Value
RM 166
Member AOV
Preferred Outlet
OPLUMO Outlet 17
Most visited location
Last Visit
77d
2026-07-24
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Platinum tier
Membership & rewards
Platinum member
6,414 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-24 · OPLUMO Outlet 17
Outlet purchase
2026-07-12 · Member activity · RM 124.50
App session
2026-06-30 · OPLUMO Outlet 17
Points credited
2026-06-18 · Member activity · RM 141.10
Win-back campaign delivered
2026-06-06 · OPLUMO Outlet 17
Outlet purchase
2026-05-25 · Member activity · RM 157.70
Points credited
2026-05-13 · OPLUMO Outlet 17
Outlet purchase
2026-05-01 · Member activity · RM 174.30