Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N0
Nurul 01653
VM0001653Goldmember1653@example.test · +601110001653 · Preferred outlet: OPLUMO Outlet 5
New JoinerHigh Value
Consent Status
Opted In
Points Balance
2,910
Current loyalty balance
Lifetime Spend
RM 3,638
Across 25 visits
Total Visits
25
Since 2025-03-20
Average Order Value
RM 125
Member AOV
Preferred Outlet
OPLUMO Outlet 5
Most visited location
Last Visit
136d
2026-05-26
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
2,910 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-05-26 · OPLUMO Outlet 5
Outlet purchase
2026-05-14 · Member activity · RM 93.75
App session
2026-05-02 · OPLUMO Outlet 5
Points credited
2026-04-20 · Member activity · RM 106.25
Win-back campaign delivered
2026-04-08 · OPLUMO Outlet 5
Outlet purchase
2026-03-27 · Member activity · RM 118.75
Points credited
2026-03-15 · OPLUMO Outlet 5
Outlet purchase
2026-03-03 · Member activity · RM 131.25