Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N0
Nurul 00177
VM0000177Goldmember177@example.test · +601110000177 · Preferred outlet: OPLUMO Outlet 8
FamilyDelivery
Consent Status
Opted In
Points Balance
4,347
Current loyalty balance
Lifetime Spend
RM 5,435
Across 25 visits
Total Visits
25
Since 2025-06-14
Average Order Value
RM 176
Member AOV
Preferred Outlet
OPLUMO Outlet 8
Most visited location
Last Visit
50d
2026-08-20
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
4,347 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-20 · OPLUMO Outlet 8
Outlet purchase
2026-08-08 · Member activity · RM 132.00
App session
2026-07-27 · OPLUMO Outlet 8
Points credited
2026-07-15 · Member activity · RM 149.60
Win-back campaign delivered
2026-07-03 · OPLUMO Outlet 8
Outlet purchase
2026-06-21 · Member activity · RM 167.20
Points credited
2026-06-09 · OPLUMO Outlet 8
Outlet purchase
2026-05-28 · Member activity · RM 184.80