Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M2
Michelle 20771
VM0020771Goldmember20771@example.test · +601110020771 · Preferred outlet: OPLUMO Outlet 15
WeekendApp User
Consent Status
Opted In
Points Balance
2,645
Current loyalty balance
Lifetime Spend
RM 3,307
Across 30 visits
Total Visits
30
Since 2025-05-03
Average Order Value
RM 100
Member AOV
Preferred Outlet
OPLUMO Outlet 15
Most visited location
Last Visit
2d
2026-10-07
App Status
Installed
OPLUMO App relationship
Member Status
Active
Gold tier
Membership & rewards
Gold member
2,645 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-10-07 · OPLUMO Outlet 15
Outlet purchase
2026-09-25 · Member activity · RM 75.00
App session
2026-09-13 · OPLUMO Outlet 15
Points credited
2026-09-01 · Member activity · RM 85.00
Win-back campaign delivered
2026-08-20 · OPLUMO Outlet 15
Outlet purchase
2026-08-08 · Member activity · RM 95.00
Points credited
2026-07-27 · OPLUMO Outlet 15
Outlet purchase
2026-07-15 · Member activity · RM 105.00