Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 21027
VM0021027Goldmember21027@example.test · +601110021027 · Preferred outlet: OPLUMO Outlet 16
WeekendApp User
Consent Status
Opted In
Points Balance
3,209
Current loyalty balance
Lifetime Spend
RM 4,011
Across 45 visits
Total Visits
45
Since 2024-06-30
Average Order Value
RM 101
Member AOV
Preferred Outlet
OPLUMO Outlet 16
Most visited location
Last Visit
39d
2026-08-31
App Status
Not Installed
OPLUMO App relationship
Member Status
Active
Gold tier
Membership & rewards
Gold member
3,209 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-08-31 · OPLUMO Outlet 16
Outlet purchase
2026-08-19 · Member activity · RM 75.75
App session
2026-08-07 · OPLUMO Outlet 16
Points credited
2026-07-26 · Member activity · RM 85.85
Win-back campaign delivered
2026-07-14 · OPLUMO Outlet 16
Outlet purchase
2026-07-02 · Member activity · RM 95.95
Points credited
2026-06-20 · OPLUMO Outlet 16
Outlet purchase
2026-06-08 · Member activity · RM 106.05