Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
K2
Kavitha 21065
VM0021065Silvermember21065@example.test · +601110021065 · Preferred outlet: OPLUMO Outlet 3
FamilyDelivery
Consent Status
Opted In
Points Balance
1,035
Current loyalty balance
Lifetime Spend
RM 1,295
Across 39 visits
Total Visits
39
Since 2024-09-22
Average Order Value
RM 31
Member AOV
Preferred Outlet
OPLUMO Outlet 3
Most visited location
Last Visit
63d
2026-08-07
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,035 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-07 · OPLUMO Outlet 3
Outlet purchase
2026-07-26 · Member activity · RM 23.25
App session
2026-07-14 · OPLUMO Outlet 3
Points credited
2026-07-02 · Member activity · RM 26.35
Win-back campaign delivered
2026-06-20 · OPLUMO Outlet 3
Outlet purchase
2026-06-08 · Member activity · RM 29.45
Points credited
2026-05-27 · OPLUMO Outlet 3
Outlet purchase
2026-05-15 · Member activity · RM 32.55