Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M2
Michelle 21071
VM0021071Membermember21071@example.test · +601110021071 · Preferred outlet: OPLUMO Outlet 9
Birthday SoonLunch
Consent Status
Opted In
Points Balance
580
Current loyalty balance
Lifetime Spend
RM 726
Across 4 visits
Total Visits
4
Since 2026-08-16
Average Order Value
RM 152
Member AOV
Preferred Outlet
OPLUMO Outlet 9
Most visited location
Last Visit
0d
2026-10-09
App Status
Installed
OPLUMO App relationship
Member Status
Active
Member tier
Membership & rewards
Member member
580 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-10-09 · OPLUMO Outlet 9
Outlet purchase
2026-09-27 · Member activity · RM 114.00
App session
2026-09-15 · OPLUMO Outlet 9
Points credited
2026-09-03 · Member activity · RM 129.20
Win-back campaign delivered
2026-08-22 · OPLUMO Outlet 9
Outlet purchase
2026-08-10 · Member activity · RM 144.40
Points credited
2026-07-29 · OPLUMO Outlet 9
Outlet purchase
2026-07-17 · Member activity · RM 159.60