Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
D2
Daniel 21114
VM0021114Membermember21114@example.test · +601110021114 · Preferred outlet: OPLUMO Outlet 1
LunchNew Joiner
Consent Status
Opted Out
Points Balance
330
Current loyalty balance
Lifetime Spend
RM 413
Across 6 visits
Total Visits
6
Since 2026-03-30
Average Order Value
RM 86
Member AOV
Preferred Outlet
OPLUMO Outlet 1
Most visited location
Last Visit
103d
2026-06-28
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
330 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-06-28 · OPLUMO Outlet 1
Outlet purchase
2026-06-16 · Member activity · RM 64.50
App session
2026-06-04 · OPLUMO Outlet 1
Points credited
2026-05-23 · Member activity · RM 73.10
Win-back campaign delivered
2026-05-11 · OPLUMO Outlet 1
Outlet purchase
2026-04-29 · Member activity · RM 81.70
Points credited
2026-04-17 · OPLUMO Outlet 1
Outlet purchase
2026-04-05 · Member activity · RM 90.30