Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 21170
VM0021170Silvermember21170@example.test · +601110021170 · Preferred outlet: OPLUMO Outlet 6
LunchNew Joiner
Consent Status
Opted Out
Points Balance
1,919
Current loyalty balance
Lifetime Spend
RM 2,399
Across 25 visits
Total Visits
25
Since 2025-03-29
Average Order Value
RM 107
Member AOV
Preferred Outlet
OPLUMO Outlet 6
Most visited location
Last Visit
127d
2026-06-04
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,919 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-04 · OPLUMO Outlet 6
Outlet purchase
2026-05-23 · Member activity · RM 80.25
App session
2026-05-11 · OPLUMO Outlet 6
Points credited
2026-04-29 · Member activity · RM 90.95
Win-back campaign delivered
2026-04-17 · OPLUMO Outlet 6
Outlet purchase
2026-04-05 · Member activity · RM 101.65
Points credited
2026-03-24 · OPLUMO Outlet 6
Outlet purchase
2026-03-12 · Member activity · RM 112.35