Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M2
Michelle 21191
VM0021191Goldmember21191@example.test · +601110021191 · Preferred outlet: OPLUMO Outlet 10
Birthday SoonLunch
Consent Status
Opted In
Points Balance
2,862
Current loyalty balance
Lifetime Spend
RM 3,578
Across 23 visits
Total Visits
23
Since 2025-08-30
Average Order Value
RM 125
Member AOV
Preferred Outlet
OPLUMO Outlet 10
Most visited location
Last Visit
9d
2026-09-30
App Status
Installed
OPLUMO App relationship
Member Status
Active
Gold tier
Membership & rewards
Gold member
2,862 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-09-30 · OPLUMO Outlet 10
Outlet purchase
2026-09-18 · Member activity · RM 93.75
App session
2026-09-06 · OPLUMO Outlet 10
Points credited
2026-08-25 · Member activity · RM 106.25
Win-back campaign delivered
2026-08-13 · OPLUMO Outlet 10
Outlet purchase
2026-08-01 · Member activity · RM 118.75
Points credited
2026-07-20 · OPLUMO Outlet 10
Outlet purchase
2026-07-08 · Member activity · RM 131.25