Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N2
Nurul 21213
VM0021213Silvermember21213@example.test · +601110021213 · Preferred outlet: OPLUMO Outlet 15
New JoinerHigh Value
Consent Status
Opted In
Points Balance
1,161
Current loyalty balance
Lifetime Spend
RM 1,451
Across 45 visits
Total Visits
45
Since 2024-02-19
Average Order Value
RM 33
Member AOV
Preferred Outlet
OPLUMO Outlet 15
Most visited location
Last Visit
171d
2026-04-21
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,161 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-04-21 · OPLUMO Outlet 15
Outlet purchase
2026-04-09 · Member activity · RM 24.75
App session
2026-03-28 · OPLUMO Outlet 15
Points credited
2026-03-16 · Member activity · RM 28.05
Win-back campaign delivered
2026-03-04 · OPLUMO Outlet 15
Outlet purchase
2026-02-20 · Member activity · RM 31.35
Points credited
2026-02-08 · OPLUMO Outlet 15
Outlet purchase
2026-01-27 · Member activity · RM 34.65