Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M2
Michelle 21275
VM0021275Silvermember21275@example.test · +601110021275 · Preferred outlet: OPLUMO Outlet 9
WeekendApp User
Consent Status
Opted In
Points Balance
1,883
Current loyalty balance
Lifetime Spend
RM 2,354
Across 39 visits
Total Visits
39
Since 2024-11-02
Average Order Value
RM 72
Member AOV
Preferred Outlet
OPLUMO Outlet 9
Most visited location
Last Visit
22d
2026-09-17
App Status
Not Installed
OPLUMO App relationship
Member Status
Active
Silver tier
Membership & rewards
Silver member
1,883 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-09-17 · OPLUMO Outlet 9
Outlet purchase
2026-09-05 · Member activity · RM 54.00
App session
2026-08-24 · OPLUMO Outlet 9
Points credited
2026-08-12 · Member activity · RM 61.20
Win-back campaign delivered
2026-07-31 · OPLUMO Outlet 9
Outlet purchase
2026-07-19 · Member activity · RM 68.40
Points credited
2026-07-07 · OPLUMO Outlet 9
Outlet purchase
2026-06-25 · Member activity · RM 75.60