Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
S2
Sarah 21319
VM0021319Membermember21319@example.test · +601110021319 · Preferred outlet: OPLUMO Outlet 2
Birthday SoonLunch
Consent Status
Opted Out
Points Balance
511
Current loyalty balance
Lifetime Spend
RM 640
Across 13 visits
Total Visits
13
Since 2025-12-18
Average Order Value
RM 58
Member AOV
Preferred Outlet
OPLUMO Outlet 2
Most visited location
Last Visit
79d
2026-07-22
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards
Member member
511 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-22 · OPLUMO Outlet 2
Outlet purchase
2026-07-10 · Member activity · RM 43.50
App session
2026-06-28 · OPLUMO Outlet 2
Points credited
2026-06-16 · Member activity · RM 49.30
Win-back campaign delivered
2026-06-04 · OPLUMO Outlet 2
Outlet purchase
2026-05-23 · Member activity · RM 55.10
Points credited
2026-05-11 · OPLUMO Outlet 2
Outlet purchase
2026-04-29 · Member activity · RM 60.90