Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A2
Arun 21436
VM0021436Silvermember21436@example.test · +601110021436 · Preferred outlet: OPLUMO Outlet 17
DeliveryBirthday Soon
Consent Status
Opted In
Points Balance
1,439
Current loyalty balance
Lifetime Spend
RM 1,799
Across 42 visits
Total Visits
42
Since 2024-07-01
Average Order Value
RM 38
Member AOV
Preferred Outlet
OPLUMO Outlet 17
Most visited location
Last Visit
92d
2026-07-09
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,439 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-07-09 · OPLUMO Outlet 17
Outlet purchase
2026-06-27 · Member activity · RM 28.50
App session
2026-06-15 · OPLUMO Outlet 17
Points credited
2026-06-03 · Member activity · RM 32.30
Win-back campaign delivered
2026-05-22 · OPLUMO Outlet 17
Outlet purchase
2026-05-10 · Member activity · RM 36.10
Points credited
2026-04-28 · OPLUMO Outlet 17
Outlet purchase
2026-04-16 · Member activity · RM 39.90