Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N2
Nurul 21465
VM0021465Membermember21465@example.test · +601110021465 · Preferred outlet: OPLUMO Outlet 12
FamilyDelivery
Consent Status
Opted In
Points Balance
208
Current loyalty balance
Lifetime Spend
RM 261
Across 8 visits
Total Visits
8
Since 2026-04-11
Average Order Value
RM 29
Member AOV
Preferred Outlet
OPLUMO Outlet 12
Most visited location
Last Visit
55d
2026-08-15
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards
Member member
208 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-15 · OPLUMO Outlet 12
Outlet purchase
2026-08-03 · Member activity · RM 21.75
App session
2026-07-22 · OPLUMO Outlet 12
Points credited
2026-07-10 · Member activity · RM 24.65
Win-back campaign delivered
2026-06-28 · OPLUMO Outlet 12
Outlet purchase
2026-06-16 · Member activity · RM 27.55
Points credited
2026-06-04 · OPLUMO Outlet 12
Outlet purchase
2026-05-23 · Member activity · RM 30.45