Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A2
Arun 21592
VM0021592Goldmember21592@example.test · +601110021592 · Preferred outlet: OPLUMO Outlet 3
High ValueWeekend
Consent Status
Opted In
Points Balance
2,833
Current loyalty balance
Lifetime Spend
RM 3,542
Across 26 visits
Total Visits
26
Since 2025-02-20
Average Order Value
RM 124
Member AOV
Preferred Outlet
OPLUMO Outlet 3
Most visited location
Last Visit
146d
2026-05-16
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
2,833 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-16 · OPLUMO Outlet 3
Outlet purchase
2026-05-04 · Member activity · RM 93.00
App session
2026-04-22 · OPLUMO Outlet 3
Points credited
2026-04-10 · Member activity · RM 105.40
Win-back campaign delivered
2026-03-29 · OPLUMO Outlet 3
Outlet purchase
2026-03-17 · Member activity · RM 117.80
Points credited
2026-03-05 · OPLUMO Outlet 3
Outlet purchase
2026-02-21 · Member activity · RM 130.20