Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N2
Nurul 21705
VM0021705Membermember21705@example.test · +601110021705 · Preferred outlet: OPLUMO Outlet 14
FamilyDelivery
Consent Status
Opted In
Points Balance
362
Current loyalty balance
Lifetime Spend
RM 453
Across 6 visits
Total Visits
6
Since 2026-04-21
Average Order Value
RM 96
Member AOV
Preferred Outlet
OPLUMO Outlet 14
Most visited location
Last Visit
81d
2026-07-20
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards
Member member
362 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-20 · OPLUMO Outlet 14
Outlet purchase
2026-07-08 · Member activity · RM 72.00
App session
2026-06-26 · OPLUMO Outlet 14
Points credited
2026-06-14 · Member activity · RM 81.60
Win-back campaign delivered
2026-06-02 · OPLUMO Outlet 14
Outlet purchase
2026-05-21 · Member activity · RM 91.20
Points credited
2026-05-09 · OPLUMO Outlet 14
Outlet purchase
2026-04-27 · Member activity · RM 100.80