Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A2
Arun 21724
VM0021724Membermember21724@example.test · +601110021724 · Preferred outlet: OPLUMO Outlet 16
DeliveryBirthday Soon
Consent Status
Opted In
Points Balance
272
Current loyalty balance
Lifetime Spend
RM 341
Across 7 visits
Total Visits
7
Since 2026-03-19
Average Order Value
RM 62
Member AOV
Preferred Outlet
OPLUMO Outlet 16
Most visited location
Last Visit
96d
2026-07-05
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
272 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-07-05 · OPLUMO Outlet 16
Outlet purchase
2026-06-23 · Member activity · RM 46.50
App session
2026-06-11 · OPLUMO Outlet 16
Points credited
2026-05-30 · Member activity · RM 52.70
Win-back campaign delivered
2026-05-18 · OPLUMO Outlet 16
Outlet purchase
2026-05-06 · Member activity · RM 58.90
Points credited
2026-04-24 · OPLUMO Outlet 16
Outlet purchase
2026-04-12 · Member activity · RM 65.10