Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A2
Arun 21736
VM0021736Silvermember21736@example.test · +601110021736 · Preferred outlet: OPLUMO Outlet 11
High ValueWeekend
Consent Status
Opted In
Points Balance
1,428
Current loyalty balance
Lifetime Spend
RM 1,786
Across 11 visits
Total Visits
11
Since 2026-02-25
Average Order Value
RM 144
Member AOV
Preferred Outlet
OPLUMO Outlet 11
Most visited location
Last Visit
46d
2026-08-24
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,428 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-24 · OPLUMO Outlet 11
Outlet purchase
2026-08-12 · Member activity · RM 108.00
App session
2026-07-31 · OPLUMO Outlet 11
Points credited
2026-07-19 · Member activity · RM 122.40
Win-back campaign delivered
2026-07-07 · OPLUMO Outlet 11
Outlet purchase
2026-06-25 · Member activity · RM 136.80
Points credited
2026-06-13 · OPLUMO Outlet 11
Outlet purchase
2026-06-01 · Member activity · RM 151.20