Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
S2
Siti 21781
VM0021781Silvermember21781@example.test · +601110021781 · Preferred outlet: OPLUMO Outlet 5
New JoinerHigh Value
Consent Status
Opted In
Points Balance
1,852
Current loyalty balance
Lifetime Spend
RM 2,315
Across 20 visits
Total Visits
20
Since 2025-05-08
Average Order Value
RM 96
Member AOV
Preferred Outlet
OPLUMO Outlet 5
Most visited location
Last Visit
177d
2026-04-15
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,852 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-04-15 · OPLUMO Outlet 5
Outlet purchase
2026-04-03 · Member activity · RM 72.00
App session
2026-03-22 · OPLUMO Outlet 5
Points credited
2026-03-10 · Member activity · RM 81.60
Win-back campaign delivered
2026-02-26 · OPLUMO Outlet 5
Outlet purchase
2026-02-14 · Member activity · RM 91.20
Points credited
2026-02-02 · OPLUMO Outlet 5
Outlet purchase
2026-01-21 · Member activity · RM 100.80