Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
H2
Hakim 21800
VM0021800Platinummember21800@example.test · +601110021800 · Preferred outlet: OPLUMO Outlet 7
High ValueWeekend
Consent Status
Opted In
Points Balance
4,822
Current loyalty balance
Lifetime Spend
RM 6,028
Across 39 visits
Total Visits
39
Since 2024-07-20
Average Order Value
RM 174
Member AOV
Preferred Outlet
OPLUMO Outlet 7
Most visited location
Last Visit
127d
2026-06-04
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Platinum tier
Membership & rewards
Platinum member
4,822 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-04 · OPLUMO Outlet 7
Outlet purchase
2026-05-23 · Member activity · RM 130.50
App session
2026-05-11 · OPLUMO Outlet 7
Points credited
2026-04-29 · Member activity · RM 147.90
Win-back campaign delivered
2026-04-17 · OPLUMO Outlet 7
Outlet purchase
2026-04-05 · Member activity · RM 165.30
Points credited
2026-03-24 · OPLUMO Outlet 7
Outlet purchase
2026-03-12 · Member activity · RM 182.70