Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
D2
Daniel 24510
VM0024510Platinummember24510@example.test · +601110024510 · Preferred outlet: OPLUMO Outlet 14
App UserFamily
Consent Status
Opted In
Points Balance
6,303
Current loyalty balance
Lifetime Spend
RM 7,879
Across 40 visits
Total Visits
40
Since 2024-07-16
Average Order Value
RM 165
Member AOV
Preferred Outlet
OPLUMO Outlet 14
Most visited location
Last Visit
113d
2026-06-18
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Platinum tier
Membership & rewards
Platinum member
6,303 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-06-18 · OPLUMO Outlet 14
Outlet purchase
2026-06-06 · Member activity · RM 123.75
App session
2026-05-25 · OPLUMO Outlet 14
Points credited
2026-05-13 · Member activity · RM 140.25
Win-back campaign delivered
2026-05-01 · OPLUMO Outlet 14
Outlet purchase
2026-04-19 · Member activity · RM 156.75
Points credited
2026-04-07 · OPLUMO Outlet 14
Outlet purchase
2026-03-26 · Member activity · RM 173.25