Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A2
Arun 24580
VM0024580Silvermember24580@example.test · +601110024580 · Preferred outlet: OPLUMO Outlet 16
DeliveryBirthday Soon
Consent Status
Opted In
Points Balance
1,108
Current loyalty balance
Lifetime Spend
RM 1,386
Across 8 visits
Total Visits
8
Since 2025-12-13
Average Order Value
RM 150
Member AOV
Preferred Outlet
OPLUMO Outlet 16
Most visited location
Last Visit
174d
2026-04-18
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,108 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-04-18 · OPLUMO Outlet 16
Outlet purchase
2026-04-06 · Member activity · RM 112.50
App session
2026-03-25 · OPLUMO Outlet 16
Points credited
2026-03-13 · Member activity · RM 127.50
Win-back campaign delivered
2026-03-01 · OPLUMO Outlet 16
Outlet purchase
2026-02-17 · Member activity · RM 142.50
Points credited
2026-02-05 · OPLUMO Outlet 16
Outlet purchase
2026-01-24 · Member activity · RM 157.50