Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M2
Michelle 24587
VM0024587Platinummember24587@example.test · +601110024587 · Preferred outlet: OPLUMO Outlet 6
WeekendApp User
Consent Status
Opted In
Points Balance
6,035
Current loyalty balance
Lifetime Spend
RM 7,545
Across 45 visits
Total Visits
45
Since 2024-06-30
Average Order Value
RM 179
Member AOV
Preferred Outlet
OPLUMO Outlet 6
Most visited location
Last Visit
39d
2026-08-31
App Status
Installed
OPLUMO App relationship
Member Status
Active
Platinum tier
Membership & rewards
Platinum member
6,035 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-08-31 · OPLUMO Outlet 6
Outlet purchase
2026-08-19 · Member activity · RM 134.25
App session
2026-08-07 · OPLUMO Outlet 6
Points credited
2026-07-26 · Member activity · RM 152.15
Win-back campaign delivered
2026-07-14 · OPLUMO Outlet 6
Outlet purchase
2026-07-02 · Member activity · RM 170.05
Points credited
2026-06-20 · OPLUMO Outlet 6
Outlet purchase
2026-06-08 · Member activity · RM 187.95