Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A2
Arun 24616
VM0024616Silvermember24616@example.test · +601110024616 · Preferred outlet: OPLUMO Outlet 1
High ValueWeekend
Consent Status
Opted In
Points Balance
1,042
Current loyalty balance
Lifetime Spend
RM 1,303
Across 10 visits
Total Visits
10
Since 2025-12-20
Average Order Value
RM 126
Member AOV
Preferred Outlet
OPLUMO Outlet 1
Most visited location
Last Visit
131d
2026-05-31
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,042 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-31 · OPLUMO Outlet 1
Outlet purchase
2026-05-19 · Member activity · RM 94.50
App session
2026-05-07 · OPLUMO Outlet 1
Points credited
2026-04-25 · Member activity · RM 107.10
Win-back campaign delivered
2026-04-13 · OPLUMO Outlet 1
Outlet purchase
2026-04-01 · Member activity · RM 119.70
Points credited
2026-03-20 · OPLUMO Outlet 1
Outlet purchase
2026-03-08 · Member activity · RM 132.30