Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 24651
VM0024651Membermember24651@example.test · +601110024651 · Preferred outlet: OPLUMO Outlet 2
WeekendApp User
Consent Status
Opted In
Points Balance
735
Current loyalty balance
Lifetime Spend
RM 920
Across 25 visits
Total Visits
25
Since 2025-04-17
Average Order Value
RM 49
Member AOV
Preferred Outlet
OPLUMO Outlet 2
Most visited location
Last Visit
108d
2026-06-23
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
735 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-06-23 · OPLUMO Outlet 2
Outlet purchase
2026-06-11 · Member activity · RM 36.75
App session
2026-05-30 · OPLUMO Outlet 2
Points credited
2026-05-18 · Member activity · RM 41.65
Win-back campaign delivered
2026-05-06 · OPLUMO Outlet 2
Outlet purchase
2026-04-24 · Member activity · RM 46.55
Points credited
2026-04-12 · OPLUMO Outlet 2
Outlet purchase
2026-03-31 · Member activity · RM 51.45