Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 24687
VM0024687Platinummember24687@example.test · +601110024687 · Preferred outlet: OPLUMO Outlet 4
Birthday SoonLunch
Consent Status
Opted In
Points Balance
5,657
Current loyalty balance
Lifetime Spend
RM 7,072
Across 39 visits
Total Visits
39
Since 2024-11-08
Average Order Value
RM 174
Member AOV
Preferred Outlet
OPLUMO Outlet 4
Most visited location
Last Visit
16d
2026-09-23
App Status
Installed
OPLUMO App relationship
Member Status
Active
Platinum tier
Membership & rewards
Platinum member
5,657 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-09-23 · OPLUMO Outlet 4
Outlet purchase
2026-09-11 · Member activity · RM 130.50
App session
2026-08-30 · OPLUMO Outlet 4
Points credited
2026-08-18 · Member activity · RM 147.90
Win-back campaign delivered
2026-08-06 · OPLUMO Outlet 4
Outlet purchase
2026-07-25 · Member activity · RM 165.30
Points credited
2026-07-13 · OPLUMO Outlet 4
Outlet purchase
2026-07-01 · Member activity · RM 182.70