Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
K2
Kavitha 24893
VM0024893Membermember24893@example.test · +601110024893 · Preferred outlet: OPLUMO Outlet 6
New JoinerHigh Value
Consent Status
Opted In
Points Balance
532
Current loyalty balance
Lifetime Spend
RM 665
Across 13 visits
Total Visits
13
Since 2025-12-22
Average Order Value
RM 48
Member AOV
Preferred Outlet
OPLUMO Outlet 6
Most visited location
Last Visit
75d
2026-07-26
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards
Member member
532 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-26 · OPLUMO Outlet 6
Outlet purchase
2026-07-14 · Member activity · RM 36.00
App session
2026-07-02 · OPLUMO Outlet 6
Points credited
2026-06-20 · Member activity · RM 40.80
Win-back campaign delivered
2026-06-08 · OPLUMO Outlet 6
Outlet purchase
2026-05-27 · Member activity · RM 45.60
Points credited
2026-05-15 · OPLUMO Outlet 6
Outlet purchase
2026-05-03 · Member activity · RM 50.40