Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
H2
Hakim 25064
VM0025064Silvermember25064@example.test · +601110025064 · Preferred outlet: OPLUMO Outlet 7
High ValueWeekend
Consent Status
Opted In
Points Balance
1,040
Current loyalty balance
Lifetime Spend
RM 1,301
Across 25 visits
Total Visits
25
Since 2025-06-16
Average Order Value
RM 69
Member AOV
Preferred Outlet
OPLUMO Outlet 7
Most visited location
Last Visit
48d
2026-08-22
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,040 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-22 · OPLUMO Outlet 7
Outlet purchase
2026-08-10 · Member activity · RM 51.75
App session
2026-07-29 · OPLUMO Outlet 7
Points credited
2026-07-17 · Member activity · RM 58.65
Win-back campaign delivered
2026-07-05 · OPLUMO Outlet 7
Outlet purchase
2026-06-23 · Member activity · RM 65.55
Points credited
2026-06-11 · OPLUMO Outlet 7
Outlet purchase
2026-05-30 · Member activity · RM 72.45