HD
HongdaFounder
Members · Customer 360

Customer 360

A complete view of this member's profile, value, behaviour and engagement across all outlets.

K2

Kavitha 25085

VM0025085Gold

member25085@example.test · +601110025085 · Preferred outlet: OPLUMO Outlet 11

New JoinerHigh Value
Consent Status
Opted Out
Points Balance
4,721
Current loyalty balance
Lifetime Spend
RM 5,902
Across 35 visits
Total Visits
35
Since 2024-11-22
Average Order Value
RM 179
Member AOV
Preferred Outlet
OPLUMO Outlet 11
Most visited location
Last Visit
74d
2026-07-27
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards

Gold member

★
4,721 pointsCurrent redeemable points balance.
%
RM10 Birthday RewardAvailable · expires 2026-12-31
%
Free BeverageExpired · expires 2026-11-30
Member notes

Relationship context

N
CRM NoteNo manual notes yet
N
CRM NoteConsider win-back offer
Recent activity

Member timeline

Win-back campaign delivered
2026-07-27 · OPLUMO Outlet 11
Outlet purchase
2026-07-15 · Member activity · RM 134.25
App session
2026-07-03 · OPLUMO Outlet 11
Points credited
2026-06-21 · Member activity · RM 152.15
Win-back campaign delivered
2026-06-09 · OPLUMO Outlet 11
Outlet purchase
2026-05-28 · Member activity · RM 170.05
Points credited
2026-05-16 · OPLUMO Outlet 11
Outlet purchase
2026-05-04 · Member activity · RM 187.95