Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
D2
Daniel 25170
VM0025170Goldmember25170@example.test · +601110025170 · Preferred outlet: OPLUMO Outlet 11
LunchNew Joiner
Consent Status
Opted Out
Points Balance
4,366
Current loyalty balance
Lifetime Spend
RM 5,459
Across 41 visits
Total Visits
41
Since 2024-05-20
Average Order Value
RM 161
Member AOV
Preferred Outlet
OPLUMO Outlet 11
Most visited location
Last Visit
152d
2026-05-10
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
4,366 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-05-10 · OPLUMO Outlet 11
Outlet purchase
2026-04-28 · Member activity · RM 120.75
App session
2026-04-16 · OPLUMO Outlet 11
Points credited
2026-04-04 · Member activity · RM 136.85
Win-back campaign delivered
2026-03-23 · OPLUMO Outlet 11
Outlet purchase
2026-03-11 · Member activity · RM 152.95
Points credited
2026-02-27 · OPLUMO Outlet 11
Outlet purchase
2026-02-15 · Member activity · RM 169.05