Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 25346
VM0025346Goldmember25346@example.test · +601110025346 · Preferred outlet: OPLUMO Outlet 17
LunchNew Joiner
Consent Status
Opted In
Points Balance
2,784
Current loyalty balance
Lifetime Spend
RM 3,480
Across 29 visits
Total Visits
29
Since 2025-02-26
Average Order Value
RM 144
Member AOV
Preferred Outlet
OPLUMO Outlet 17
Most visited location
Last Visit
86d
2026-07-15
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
2,784 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-15 · OPLUMO Outlet 17
Outlet purchase
2026-07-03 · Member activity · RM 108.00
App session
2026-06-21 · OPLUMO Outlet 17
Points credited
2026-06-09 · Member activity · RM 122.40
Win-back campaign delivered
2026-05-28 · OPLUMO Outlet 17
Outlet purchase
2026-05-16 · Member activity · RM 136.80
Points credited
2026-05-04 · OPLUMO Outlet 17
Outlet purchase
2026-04-22 · Member activity · RM 151.20