Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A2
Arun 25420
VM0025420Silvermember25420@example.test · +601110025420 · Preferred outlet: OPLUMO Outlet 6
DeliveryBirthday Soon
Consent Status
Opted In
Points Balance
1,341
Current loyalty balance
Lifetime Spend
RM 1,677
Across 9 visits
Total Visits
9
Since 2026-03-24
Average Order Value
RM 177
Member AOV
Preferred Outlet
OPLUMO Outlet 6
Most visited location
Last Visit
55d
2026-08-15
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,341 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-15 · OPLUMO Outlet 6
Outlet purchase
2026-08-03 · Member activity · RM 132.75
App session
2026-07-22 · OPLUMO Outlet 6
Points credited
2026-07-10 · Member activity · RM 150.45
Win-back campaign delivered
2026-06-28 · OPLUMO Outlet 6
Outlet purchase
2026-06-16 · Member activity · RM 168.15
Points credited
2026-06-04 · OPLUMO Outlet 6
Outlet purchase
2026-05-23 · Member activity · RM 185.85