Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M2
Michelle 25595
VM0025595Membermember25595@example.test · +601110025595 · Preferred outlet: OPLUMO Outlet 11
WeekendApp User
Consent Status
Opted In
Points Balance
948
Current loyalty balance
Lifetime Spend
RM 1,186
Across 19 visits
Total Visits
19
Since 2025-10-29
Average Order Value
RM 61
Member AOV
Preferred Outlet
OPLUMO Outlet 11
Most visited location
Last Visit
21d
2026-09-18
App Status
Installed
OPLUMO App relationship
Member Status
Active
Member tier
Membership & rewards
Member member
948 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-09-18 · OPLUMO Outlet 11
Outlet purchase
2026-09-06 · Member activity · RM 45.75
App session
2026-08-25 · OPLUMO Outlet 11
Points credited
2026-08-13 · Member activity · RM 51.85
Win-back campaign delivered
2026-08-01 · OPLUMO Outlet 11
Outlet purchase
2026-07-20 · Member activity · RM 57.95
Points credited
2026-07-08 · OPLUMO Outlet 11
Outlet purchase
2026-06-26 · Member activity · RM 64.05