Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 25598
VM0025598Silvermember25598@example.test · +601110025598 · Preferred outlet: OPLUMO Outlet 14
App UserFamily
Consent Status
Opted In
Points Balance
2,055
Current loyalty balance
Lifetime Spend
RM 2,569
Across 13 visits
Total Visits
13
Since 2025-12-26
Average Order Value
RM 179
Member AOV
Preferred Outlet
OPLUMO Outlet 14
Most visited location
Last Visit
71d
2026-07-30
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
2,055 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-30 · OPLUMO Outlet 14
Outlet purchase
2026-07-18 · Member activity · RM 134.25
App session
2026-07-06 · OPLUMO Outlet 14
Points credited
2026-06-24 · Member activity · RM 152.15
Win-back campaign delivered
2026-06-12 · OPLUMO Outlet 14
Outlet purchase
2026-05-31 · Member activity · RM 170.05
Points credited
2026-05-19 · OPLUMO Outlet 14
Outlet purchase
2026-05-07 · Member activity · RM 187.95